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Planning Ahead for Social Media ROI By Megan Arevalo There are all kinds of tools, apps, and other gizmos, that can help you track the return on investment from your social media campaigns, but it's not that simple. Almost half of the companies surveyed in 2016 reported that they aren't sure if their social media campaigns were profitable at all - let alone knowing exactly how much they were adding to, or subtracting from, their bottom line. ...Read More »
Mingis on Tech: A closer look at the new Moto G5 Plus By IDG.TV Looking for an Android phone that won't break the bank but still has the features you need? The Moto G5 Plus is a real bargain buy, says reviewer Dan Rosenbaum. ...Read More »
Augmented reality gets a second life in manufacturing By IDG.TV Although augmented reality may not have gotten very far in the consumer market, the technology is getting a second look in the manufacturing sector. ...Read More »
Interview: Margaret Franco, SVP of Marketing EMEA at Dell EMC Part 2 By IDG.TV Margaret Franco, SVP of Marketing EMEA at Dell EMC, shares her insights on how predictive modeling and personalizing content has helped to improve Dell EMCs marketing results and enhance the customer journey. ...Read More »
CW@50: 50 years of storage By IDG.TV By the time Computerworld was born in 1967, IBM was well established as the kingpin for computer storage. But over the next five decades, that changed dramatically as new companies rose and fell, storage capacities soared and costs plummeted. ...Read More »
The hardest part about talking to robots isn't what you think. By IDG.TV IDG.tv host Jimmy Conrad visit's Japan Factory to take in the latest and greatest from, yep, Japan. If the future is talking robots, looks like it's going to be tough to get a word in edge-wise... ...Read More »
Cloud Economics drive the IT Infrastructure of Tomorrow By Louis Imershein, VP Product, Permabit Technology and Wayne Salpietro, Director of Marketing, Permabit Technology The cloud continues to dominate IT as businesses make their infrastructure decisions based on cost and agility. Public cloud, where shared infrastructure is paid for and utilized only when needed, is the most popular model today. However, more and more organizations are addressing security concerns by creating their own private clouds. As businesses deploy private cloud infrastructure, they are adopting techniques used in the public cloud to control costs. Efficiency features make the cloud model more effective by reducing costs and increasing data transfer speeds. One such feature, which is particularly effective in cloud environments is inline data reduction. This is a technology that can be used to lower the costs of data in flight and at rest. In fact, data reduction delivers unique benefits to each of the cloud deployment models. ...Read More »
How to Avoid SaaS Abandonment and Make Your Enterprise Software Work For You By Jeff Cole, Director of the Experience Design Group, Skuid Spending on enterprise software has exploded over the past decade. According to a recent survey by Siftery, companies buy 10 times as many software products from 20 times as many software vendors, and the average software budget for a company is four times larger. But as companies invest heavily in hopes of improving their productivity and bottom line, they have grown disillusioned. The sad truth is that much of enterprise software becomes shelfware. According to a recent report by International Data Corporation (IDC), 96% of organizations end up shelving all or some of the software they've purchased over the past 10 years. ...Read More »
Security Sessions: Where is VC security funding going? By IDG.TV In the latest episode of Security Sessions, CSO Editor-in-Chief Joan Goodchild sits down with Jeff Fagnan from Accomplice, a venture capital and private equity firm in Cambridge, Mass. The two discuss the current state of VC funding in security companies and where the money is going (and not going), and why CSOs should "follow the money." ...Read More »
Content Insider #511 - Content Industry Mashup By Miles Weston VR is so real it led off the four-day HPA conference down in Palm Springs but it was only the tip of the iceberg of what technicall creative pros are doing way above and beyond (better) than what your kids post every day on YouTube. This is the event where the pros roll up their shirt/blouse sleeves to talk about how they're going to ensure quality content is produced and distributed. Yes the studio, production company and network pros also spent a lot of time figuring out the new OTT (Over The Top) streaming of content everywhere, anywhere, anytime to any device. Yes we do live in interesting times. ...Read More »

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